HOW TO START SELLING COOKED FOOD FROM HOME WITHOUT STARTING WITH MUCH — AND GROW IT INTO A RESTAURANT
You don’t need a restaurant before you start selling food.
You don’t need millions of naira.
You don’t need expensive equipment.
And you don’t need to have everything figured out.
You can start from your home kitchen.
Get your first customers.
Make your first sales.
Build your customer base.
Learn how to market.
Learn how to price.
Learn how to manage orders.
Then gradually grow into a bigger food business.
That is exactly what I am teaching in this Master Class.
FOOD BUSINESS MASTER CLASS
A practical class for anyone who wants to start selling cooked food from home and learn how to grow it into a profitable food business.
₦5,000
[ JOIN THE MASTER CLASS FOR ₦5,000 ]
YOU CAN START SMALL.
BUT YOU NEED TO KNOW WHAT YOU ARE DOING.
One of the biggest mistakes I see people make is believing they need a restaurant before they can start a food business.
So they wait.
They keep saving money.
They keep planning.
They keep saying:
“Once I get enough money, I will start.”
But there is another way.
Start with what you have.
Start from home.
Start with a simple menu.
Start with a few customers.
Then use the business to fund the next stage.
That is how a small food business can grow.
And that is what this class is designed to teach you.
BUT MAYBE YOU ARE ASKING…
“How will I get customers?”
“How do I know what food to sell?”
“How much should I charge?”
“How do I calculate my profit?”
“How do I advertise my food?”
“How do I get bulk orders?”
“How do I handle delivery?”
“When should I employ staff?”
“When should I move out of my house?”
“How do I know if I am actually making money?”
These are the things that can make starting a food business confusing.
This class is designed to make the process simpler.
WHAT IF YOU COULD START WITH WHAT YOU ALREADY HAVE?
Imagine being able to start selling food without waiting for the perfect restaurant.
Imagine having a simple system for getting customers.
Imagine knowing how to price your meals.
Imagine understanding how to market your food on Facebook and WhatsApp.
Imagine getting your first bulk order.
Imagine turning customers into repeat customers.
And eventually getting to the point where you need a bigger space, staff and proper systems.
That is the journey we are going to break down.
MY OWN STORY
I DIDN’T START WITH A RESTAURANT.
I started from home.
I started with what I had.
I sold food.
I learnt my customers.
I made mistakes.
I improved.
I learnt marketing.
I learnt pricing.
I learnt customer service.
I learnt delivery.
I learnt how to manage people.
I learnt how to make a food business operate beyond just me.
And today, Express Chidi’s Kitchen is a physical restaurant in Makurdi.
The journey from preparing food from home to running a restaurant is one I have personally experienced.
That is why I am not coming to teach you theory I found somewhere online.
I am teaching you lessons from actually building my own food business.
And I want to show you what I wish I knew earlier.
FROM HOME KITCHEN TO EXPRESS CHIDI’S KITCHEN
There is something I want you to understand:
Your starting point does not determine your final destination.
I didn’t need to have a restaurant before I started.
I started with the resources available to me.
Then I kept improving the business.
Today, Express Chidi’s Kitchen serves customers in Makurdi.
We have sold thousands of plates.
We have received amazing customer reviews.
And we have gone through the real challenges that come with building a food business.
The good.
The bad.
The mistakes.
The lessons.
The growth.
I am bringing those lessons into this class.
WHAT YOU WILL LEARN
01 — HOW TO START FROM HOME
What you actually need to start selling cooked food from home.
What to spend money on.
What you don’t need to spend money on.
How to start small without making your business look unprofessional.
02 — WHAT FOOD SHOULD YOU SELL?
How to decide what meals to put on your menu.
How to avoid having too many food options when you are just starting.
How to choose meals that make sense for your target customers.
03 — HOW TO GET YOUR FIRST CUSTOMERS
Your first customers are important.
I will show you practical ways to get people to know about your food and give you a reason to buy.
We will talk about your immediate network, WhatsApp, Facebook, referrals and other practical ways to create demand.
04 — HOW TO PRICE YOUR FOOD
This is one of the most important parts.
Learn how to calculate your food cost.
Understand your overhead.
Know how to arrive at a selling price.
And understand why selling many plates does not automatically mean you are making money.
05 — HOW TO MARKET YOUR FOOD
Learn how to present your food online.
What to post.
How to write your sales messages.
How to use Facebook.
How to use WhatsApp.
How to create offers.
And how to turn attention into actual orders.
06 — HOW TO BUILD A FOOD BRAND
You don’t need a huge branding budget.
Learn how to make your food business look organized, trustworthy and worth buying from.
From your name and presentation to packaging and customer experience.
07 — HOW TO CREATE OFFERS THAT SELL
People need a reason to buy.
Learn how to create simple offers that attract customers while still protecting your profit.
08 — HOW TO GET BULK ORDERS
Stop thinking only about one plate at a time.
Learn how to position your food for:
Offices.
Meetings.
Birthdays.
Events.
Churches.
Schools.
Organizations.
And other bulk food opportunities.
09 — DELIVERY & CUSTOMER EXPERIENCE
How do you deliver food without creating unnecessary problems?
How do you work with dispatch riders?
How do you communicate with customers?
How do you make the experience good enough for customers to come back?
We will cover it.
10 — WHEN AND HOW TO EMPLOY STAFF
At some point, doing everything yourself becomes a problem.
Learn how to know when it is time to get help and the kind of roles you may need as your food business grows.
11 — HOW TO MANAGE YOUR BUSINESS MONEY
Sales are not the same thing as profit.
You will learn the basic financial thinking you need to have as your food business grows.
12 — FROM HOME KITCHEN TO RESTAURANT
This is where everything comes together.
How do you know when you are ready to move?
What should you consider before getting a shop?
How do you prepare for rent, staff, equipment, increased production and other expenses?
The goal is not just to start.
The goal is to build something that can grow.
AND YOU ALSO GET THESE BONUSES
BONUS 1
FACEBOOK ADS WITH YOUR SMARTPHONE
Learn how to use your smartphone to create and run Facebook ads for your food business.
Learn how to reach people around your target location, create adverts that encourage people to make enquiries, connect your advertising to WhatsApp and monitor your campaigns.
The goal is simple:
DON’T JUST GET VIEWS.
GET PEOPLE TO YOUR ORDERING CHANNEL.
BONUS 2
MY CAC BUSINESS NAME REGISTRATION COURSE
Learn how to register your own business name through CAC and understand the process well enough to potentially offer registration assistance as a service to other business owners.
You will learn the process from start to finish, the information required, common mistakes and how to navigate the registration process.
So while building your own business…
You can also learn a skill that you may be able to offer to other entrepreneurs.
ALL OF THIS FOR ₦5,000.
Yes.
₦5,000.
One payment.
Access to the Food Business Master Class + the bonus training.
[ YES, I WANT EVERYTHING FOR ₦5,000 ]
Start your food business.
Learn how to market it.
Learn how to grow it.
And learn another practical business skill along the way.
MEET YOUR CLASS TEACHER
NWOKOCHA FRIDAY ISAAC
Also known as Jollof King.
Founder of Express Chidi’s Kitchen, Makurdi.
I am a food entrepreneur, marketer and business builder.
I started my food business from home and gradually grew it into a physical restaurant.
Along the way, I had to learn how to sell food, attract customers, run Facebook ads, create offers, handle deliveries, manage staff, calculate costs, improve packaging, retain customers and build systems.
I also create my own marketing content and have learnt how to use simple tools, including AI, to help me create business content and marketing materials.
I have made mistakes.
I have tested things that worked.
I have tested things that didn’t work.
And instead of keeping those lessons to myself, I decided to put them together in a practical class for people who want to start or grow a food business.
I AM NOT TEACHING YOU BECAUSE I KNOW EVERYTHING.
I am teaching you because I have gone through the journey you are trying to start.
From home…
To customers…
To more orders…
To a team…
To a physical restaurant.
And I want to help you understand the journey before you make the same mistakes I made.
WHY THIS CLASS IS DIFFERENT
This is not a class where I will spend hours using big grammar to explain business.
I want you to understand what to actually DO.
You will see practical examples.
You will learn from my own food business experience.
You will understand the thinking behind the decisions.
And most importantly…
You can take what you learn and apply it to your own food business.
WHO IS THIS CLASS FOR?
This class is for you if:
You want to start selling cooked food from home.
You can cook and want to turn it into a business.
You have started selling food but your orders are still small.
You don’t know how to price your meals properly.
You don’t know how to market your food.
You want to get more customers.
You want to start using Facebook and WhatsApp to sell.
You want to get bulk orders.
You want to eventually open a restaurant.
Or you already have a food business and want to structure and grow it.
WHO IS THIS CLASS NOT FOR?
This is not for someone looking for a get-rich-quick scheme.
I cannot promise you a particular amount of money.
I cannot promise you that you will become a millionaire after taking the class.
Because business does not work that way.
What I can give you is practical knowledge, strategies, frameworks and lessons that you can apply to your own food business.
Your implementation is still your responsibility.
WHAT YOU GET FOR ₦5,000
When you join the Food Business Master Class, you get:
✓ The complete class
✓ Practical lessons on starting from home
✓ Food pricing and costing lessons
✓ Marketing and sales strategies
✓ Customer acquisition strategies
✓ Facebook & WhatsApp marketing lessons
✓ Packaging and branding lessons
✓ Bulk order strategies
✓ Delivery lessons
✓ Staff and scaling lessons
✓ Home-to-restaurant growth strategy
✓ Practical lessons from my own food business journey
BONUS
MY COMPLETE BUSINESS NAME REGISTRATION COURSE
SO YOU CAN REGISTER YOUR BUSINESS AND DO IT AS A SERVICE AND MAKE POTENTIAL INCOME FROM IT
FREE SMARTPHONE FACEBOOK AD COURSE TO SELL YOUR FOOD TO MORE AUDIENCE
ALL FOR ₦5,000.
[ YES, I WANT TO JOIN FOR ₦5,000 ]
YOU DON’T NEED TO WAIT UNTIL YOU HAVE MILLIONS.
You may not have a shop.
You may not have plenty of equipment.
You may not have staff.
You may not have thousands of customers.
That’s okay.
Start with what you have.
Learn.
Sell.
Improve.
Reinvest.
Grow.
Then scale.
Your home kitchen can be the beginning.
It doesn’t have to be the end.
FREQUENTLY ASKED QUESTIONS
How much is the class?
The class is ₦5,000.
Do I need to already have a food business?
No.
The class is designed for both beginners and people who have already started selling food.
Do I need a restaurant?
No.
In fact, one of the major things you will learn is how to start from home before eventually scaling.
Do I need plenty of capital?
The class is designed around starting lean and making practical decisions with the resources available to you.
Will you teach me how to cook?
The focus is not on cooking recipes.
The focus is on turning cooked food into a business — selling, pricing, marketing, customers, operations and growth.
Is this only for people in Makurdi?
No.
The principles can be applied wherever you operate your food business.
Will I make money after taking the class?
There is no guaranteed income.
The class gives you knowledge and practical strategies. Your results will depend on your business, market, execution and consistency.
How do I join?
Click any of the “JOIN THE MASTER CLASS” buttons on this page, make your ₦5,000 payment and follow the instructions provided after payment.
YOU CAN KEEP WAITING…
Or you can start learning how to build the food business you have been thinking about.
You don’t need to have everything figured out.
You just need to start learning the right things.
FOOD BUSINESS MASTER CLASS
How to Start Selling Cooked Food From Home Without Starting With Much — And Scale Into a Restaurant.
₦5,000
[ JOIN THE MASTER CLASS NOW ]
Start from home.
Start small.
Build customers.
Build the business.
Then grow.
READY?
PAY ₦5,000 AND JOIN THE CLASS
[ PAY ₦5,000 — JOIN NOW ]
Secure payment.
Access instructions will be provided after payment.
If you have questions before payment, contact us on WhatsApp.
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